Current Affairs

Develop Buyer Personas to Grow Your Business

Developing Buyer Personas for your business or service is a valuable marketing strategy.  First, start thinking about your existing and past customers. Think about some of these questions.    What are the demographics of your current and potential customers? Who are...


ITNMontereyCounty Enhances Lives!

Here is a favorite non-profit of mine...providing a wonderful service that enhances lives of seniors! About ITNMontereyCounty Dignified transportation for seniors  Beginning its service in 2012, ITNMontereyCounty (itnmontereycounty.org) is a 501(c)3 non-profit organization that...